LoyalShops Privacy Policy

Effective Date: Feb 19th 2026

LoyalShops LLC (“LoyalShops,” “we,” “our,” or “us”) provides live selling, comment capture, SMS messaging, email marketing, and related software services to business clients (“Retailers”).

This Privacy Policy explains how we collect, use, disclose, and protect information in connection with our website (www.loyalshops.com) and our software platform.

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1. Information We Collect

We collect information from:

• Visitors to our website
• Retailers who create accounts
• Individuals whose information is processed on behalf of Retailers

A. Information Collected From Retailers

When Retailers register for our services, we may collect:

• Legal business name
• Business type (LLC, corporation, sole proprietor, etc.)
• Employer Identification Number (EIN) or applicable registration number
• Business address
• Contact name, email, and phone number
• Billing and payment information
• Account credentials

Retailers are responsible for providing accurate registration information.

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B. Information Processed on Behalf of Retailers

In providing our services, LoyalShops may process customer data collected by Retailers, including:

• Names
• Email addresses
• Phone numbers
• Facebook usernames or profile identifiers
• Live sale comments
• Purchase history
• Transaction data
• Messaging consent records

In these instances, LoyalShops acts as a data processor/service provider on behalf of the Retailer. The Retailer is the data controller and is responsible for obtaining required consent.

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2. SMS Communications & Messaging Compliance

LoyalShops enables Retailers to send SMS (text message) communications to their customers.When individuals opt in to receive SMS messages:

• We collect phone numbers and consent records
• We may retain timestamp, IP address, and source of consent
• We maintain opt-in and opt-out records as required by telecommunications regulations

SMS opt-in consent and phone numbers will not be sold, rented, or shared with third parties for marketing or promotional purposes.

We may share SMS-related data only with telecommunications carriers, messaging aggregators, and service providers strictly as necessary to deliver messaging services and comply with applicable laws and carrier requirements.

Message frequency varies.
Message and data rates may apply.
Recipients may opt out at any time by replying STOP.
For assistance, reply HELP or contact support@loyalshops.com.
Retailers are solely responsible for ensuring proper consent is obtained before sending SMS communications.
See LoyalShops Messaging Acceptable Use Policy (AUP). as well for further requirements on SMS Messaging.

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3. Email Communications

LoyalShops enables Retailers to send email communications, including promotional and transactional messages.

In providing these services:

• We process customer email addresses and contact information on behalf of Retailers.
• We do not sell, rent, or trade email lists.
• Emails are sent solely at the direction of the Retailer.

Retailers are responsible for compliance with applicable email laws, including the CAN-SPAM Act.

Recipients may unsubscribe using the unsubscribe link provided in emails. We process and maintain suppression records as required by law.

See LoyalShops Messaging Acceptable Use Policy (AUP). as well for further requirements on Email Communications services.

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4. Live Selling & Comment Capture Data

Our platform may capture and process live comments and engagement data from social media platforms at the direction of Retailers.

This may include:

• Comment text
• Contact information
• Username or display name
• Timestamp
• Engagement metadata

Such data is processed solely to provide the requested services.

We do not use live comment data for independent marketing purposes.

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5. Business Registration Requirements

Retailers registering for SMS or telecommunications services must provide their legal business name and appropriate registration information.

U.S. businesses must provide an Employer Identification Number (EIN). Sole proprietors are strongly encouraged to obtain and use an EIN for business registration purposes.

Retailers are responsible for compliance with applicable marketing, privacy, and messaging laws, including TCPA and carrier regulations.

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6. No Sale of Personal Information

LoyalShops does not sell, rent, or trade personal information — including SMS opt-in data, phone numbers, or email addresses — to third parties for marketing or promotional purposes.

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7. Opt-Out & Suppression Records

We maintain records of opt-out requests for SMS and email communications.

When an individual opts out:

• The opt-out request is processed
• Suppression records are retained
• Future communications are blocked in accordance with compliance requirements

Suppression records are used solely for legal compliance.

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8. Data Retention

We retain personal information only as long as necessary to:

• Provide services
• Maintain legally required consent records
• Comply with telecommunications regulations
• Resolve disputes
• Enforce agreements

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9. Cookies & Website Data

When visitors interact with our website, we may collect:

• IP address
• Browser type
• Device information
• Cookies for session management and analytics

Cookies may be used to:

• Maintain login sessions
• Improve user experience
• Analyze website performance

Visitors may disable cookies in browser settings.

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10. Security Measures

We implement commercially reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, disclosure, alteration, or destruction.

No system can guarantee absolute security.

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11. Third-Party Services

Our platform integrates with third-party services including:

• Social media platforms
• Telecommunications providers
• Messaging aggregators
• Payment processors
• Email delivery services

These third parties operate under their own privacy policies.

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12. Children’s Privacy

Our services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children.

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13. Your Rights

Depending on applicable law, individuals may request:

• Access to personal data
• Correction of inaccurate information
• Deletion of personal data
• Export of personal data

Requests may be submitted to support@loyalshops.com.

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14. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).

Subject to applicable exceptions, California residents may request:

• To know the categories and specific pieces of personal information collected
• To know the categories of sources from which personal information is collected
• To know the business purpose for collecting personal information
• To know the categories of third parties with whom personal information is shared
• To delete personal information
• To correct inaccurate personal information
• To limit the use and disclosure of sensitive personal information (where applicable)

LoyalShops does not sell personal information or share personal information for cross-context behavioral advertising.California residents have the right not to receive discriminatory treatment for exercising privacy rights.To exercise your rights, please contact support@loyalshops.com. We may verify your identity before fulfilling requests.

15. Changes to This Policy

LoyalShops may update this Privacy Policy at any time. Updates will be posted on this page with a revised effective date. Continued use constitutes acceptance.

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16. Contact Information

If you have questions about this Privacy Policy, contact:
LoyalShops
support@loyalshops.com
www.loyalshops.com